Partner Marketing Manager
New
CaliforniaFull-TimeMiddle
Salary150,000 - 200,000 USD per year
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Job Details
- Experience
- 7+ years
- Required Skills
- SalesforceContent creation
Requirements
- 7+ years of experience in B2B Partner Marketing, Alliance Marketing, Channel Marketing, or Ecosystem Marketing.
- Proven success executing joint marketing programs with technology partners, system integrators, or cloud providers.
- Experience managing event sponsorships, conferences, executive programs, and field marketing initiatives.
- Demonstrated ability to execute ABM and demand generation campaigns with strategic alliance partners.
- Strong content creation capabilities for executive-ready and customer-facing materials.
- Experience measuring marketing performance through Salesforce and marketing attribution models.
- Strong project management and stakeholder management skills.
- Ability to work cross-functionally with sales, alliances, marketing, and executive leadership teams.
- Strong written, verbal, and presentation skills.
Responsibilities
- Design and execute integrated partner marketing campaigns with strategic alliance partners.
- Build and execute account-based marketing (ABM) programs in collaboration with sales teams.
- Manage Acceldata's participation in strategic partner events, conferences, and sponsorships.
- Create compelling co-branded assets such as solution briefs, joint value propositions, and case studies.
- Manage partner marketing attribution frameworks in Salesforce and report on pipeline performance.
- Collaborate with internal teams including Alliance Management, Sales, and Product Marketing.
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