Senior Marketing Consultant
New
I
iGATE TechnologySports & Fitness
Remote (Open Worldwide)ContractSenior
Salary not disclosed
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Job Details
- Experience
- 10+ years of experience in Digital Marketing, Growth Marketing, or Marketing Strategy.
- Required Skills
- SEODigital MarketingCRM
Requirements
- 10+ years of experience in Digital Marketing, Growth Marketing, or Marketing Strategy.
- Proven experience consulting for global D2C or e-commerce brands.
- Strong understanding of international marketing across North America, Europe, and the Middle East.
- Expertise in Performance Marketing, Affiliate Marketing, and SEO.
- Proficiency in Email Marketing, CRM, and Marketing Automation.
- Deep knowledge of Marketing Analytics, Attribution Modeling, and CRO.
- Technical familiarity with GA4, Google Tag Manager, and Looker Studio or Power BI.
- Experience with CRM platforms such as HubSpot, Klaviyo, or Salesforce Marketing Cloud.
- Bachelor's degree in Marketing, Business, or related field.
- Experience with Shopify Plus or enterprise e-commerce platforms preferred.
- Strong commercial and analytical mindset with executive-level communication skills.
Responsibilities
- Conduct a comprehensive evaluation of marketing operations, team structures, workflows, and budgets.
- Assess performance across customer acquisition, retention, and various digital marketing channels.
- Benchmark current performance against leading global D2C and e-commerce brands.
- Develop short, medium, and long-term roadmaps for marketing growth.
- Advise on budget allocation, customer journey improvements, and conversion funnel optimization.
- Evaluate brand positioning, content strategy, and creative effectiveness.
- Present audit findings and actionable recommendations to senior leadership.
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