Content Marketing Manager
New
A
AcuityMDMedTech
AcuityMD is committed to supporting full-remote flexibility for employees in the US.Full-TimeMiddle
SalaryBase salary range: $105,000-$145,000
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Job Details
- Experience
- 5+ years
- Required Skills
- SEOWritingEditing
Requirements
- 5+ years of experience in content marketing, editorial, communications, journalism, or a related field
- Bachelor’s degree in Marketing, Communications, or a related field, or equivalent practical experience
- Exceptional writing and editing skills with the ability to simplify complex topics into engaging, credible content
- Experience developing content for multiple formats and stages of the buyer journey
- Strong interviewing and storytelling abilities, particularly when working with customers and subject matter experts
- Proven ability to manage multiple content projects and deadlines in a fast-paced environment
- Analytical mindset with experience using performance data to optimize content strategy
- Strong collaboration skills and ability to work cross-functionally with marketing, sales, customer success, product, and executive stakeholders
Responsibilities
- Own the creation and execution of AcuityMD’s content calendar across blog, email, social, customer stories, and thought leadership programs
- Partner with the Head of Brand & Communications to translate company narrative, positioning, and market insights into compelling content
- Write and edit a wide range of content including articles, reports, case studies, event content, executive bylines, and customer success stories
- Manage content production workflows and coordinate with internal subject matter experts, customers, freelancers, and agencies
- Develop content that supports demand generation campaigns and helps prospects move through the buyer journey
- Measure content performance and use data to continuously improve content quality, audience engagement, and business impact
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