Product Marketing Manager II
A
AcornsFintech
Acorns is a remote-first organization, offering the flexibility to work remotely while providing optional access to office space in Irvine, CA.Full-TimeManager
Salary$142,500 and $155,000/year
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Job Details
- Experience
- 5+ years
- Required Skills
- Content creationCross-functional collaboration
Requirements
- 5+ years of product marketing experience.
- Track record of supporting product launches (Consumer, fintech, or subscription experience preferred).
- Strong communication and storytelling skills with ability to translate technical features into customer value.
- Proficiency in using AI tools for messaging, content creation, or research synthesis.
- Proven ability to synthesize customer insights into actionable marketing recommendations.
- Experience developing marketing assets and supporting evergreen content systems.
- Ability to collaborate effectively across diverse teams in a fast-paced, regulated environment.
- Exceptional drive and precision in delivery.
Responsibilities
- Support the development and maintenance of messaging frameworks that connect product capabilities to customer benefits.
- Execute end-to-end go-to-market strategies for product launches, including creative briefing and channel coordination.
- Synthesize insights from research and customer feedback into actionable messaging recommendations.
- Maintain a library of evergreen assets like FAQs and value propositions to improve product understanding.
- Apply modern AI tools to improve the speed, quality, and consistency of marketing deliverables.
- Collaborate with Product, Brand, Growth, Lifecycle, Research, and Compliance teams.
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