Digital Marketing Specialist

New

Fully Remote in United StatesFull-TimeMiddle

Salary not disclosed

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Job Details

Bachelor’s degree in Marketing, Communications, Business, Digital Media, or equivalent professional experience.
2+ years of experience in digital marketing, marketing operations, agency services, or a client-facing marketing role.
Demonstrated experience creating, managing, and optimizing paid advertising campaigns (preferably Google Ads).
Working knowledge of SEO, content marketing, and website optimization best practices.
Experience creating email campaigns, newsletters, and social media content.
Strong written and verbal communication skills for direct customer interaction.
Analytical skills to review campaign data and recommend data-driven improvements.
Strong organizational skills for managing multiple client accounts simultaneously.
Experience using CMS, email marketing platforms, analytics tools, or CRM systems.
Ability to learn new platforms and processes quickly.
Familiarity with WordPress, Google Analytics, or Google Search Console is a plus.
Professional certifications such as Google Ads, Google Analytics, or HubSpot are preferred.

Manage digital marketing activities for a portfolio of foreUP customers.
Develop customer-specific marketing plans based on business goals, seasonal priorities, and promotional opportunities.
Create, launch, monitor, and optimize paid advertising campaigns across Google Ads and other platforms.
Build and manage email campaigns, newsletters, and automated communications.
Create and schedule content, including social media posts, blog posts, and website updates.
Promote tournaments, leagues, memberships, and events.
Meet with customers to review performance and recommend improvements.
Maintain accurate documentation of campaigns and account activity.

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