- Build and optimize lead-generation campaigns across Google, Meta, and ChatGPT Ads.
- Improve cost per lead, conversion rate, and lead quality across platforms.
- Create and refine ad creative using AI tools and Canva.
- Troubleshoot campaign, tracking, and account issues.
- Test new approaches and turn successful ones into templates for use across accounts.
- Use Claude, Replit, and other AI tools to build tools and automations that increase production capacity.
- Work with onboarding and service teams to keep client campaigns moving smoothly.