Creative Strategist - Acquisition
New
USAFull-TimeMiddle
Salary not disclosed
Apply NowOpens the employer's application page
Job Details
- Languages
- Fluent in English (B2+ minimum).
- Experience
- 4+ years
- Required Skills
- Data AnalysisA/B testing
Requirements
- 4+ years of experience in Creative Strategy, Performance Marketing, or Direct Response Advertising (DTC, agency, or similar).
- Proven track record crafting high-converting video ads and UGC content.
- Strong grasp of sales psychology, persuasive copywriting, and buyer persona frameworks.
- Data-driven mindset with the ability to interpret KPIs and extract actionable insights.
- Hands-on experience with A/B testing, creative diagnostics, and funnel optimization.
- Deep understanding of platform nuances and trends for Meta, TikTok, and YouTube.
- Highly organized with a structured approach to creative planning.
- Strong collaboration and feedback skills to align cross-functional teams.
- Fluent in English (B2+ minimum).
Responsibilities
- Lead creative strategy for assigned product funnels optimized for direct-response performance.
- Define angles, hooks, and ad structures using emotional storytelling, persuasive copy, and visual psychology.
- Analyze creative KPIs like ROAS, CTR, Hook Rate, Thumbstop, and View Rate to identify and iterate on winning ads.
- Conduct weekly AdBattery diagnostics to manage ad freshness and variety.
- Design and execute A/B testing plans for creative assets, copy, and formats.
- Leverage UGC and platform trends to push creative boundaries and scale performance.
- Collaborate with Creative Operations, Copywriters, and Video Editors to manage production workflows.
- Partner with Growth and Data teams to align creative strategy with funnel performance.
- Provide actionable feedback to creators and content partners.
View Full Description & ApplyYou'll be redirected to the employer's site
