Senior Field Marketing Specialist
New
We are a global company and operate fully remote with employees in Canada, the United States, and Latin America.Full-TimeSenior
SalaryBase Salary Range: $82,000 - $98,000 CAD per year
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Job Details
- Experience
- 2+ years of B2B event or field marketing experience
- Required Skills
- Project ManagementSalesforceBudget managementHubSpotCanva
Requirements
- Bachelor’s in Marketing, Communications, Business Administration, or relevant field preferred
- 2+ years of B2B event or field marketing experience (technology industry preferred)
- Proven ability to project manage multiple events simultaneously with minimal oversight
- Strong bias for action: ability to anticipate needs, problem-solve, and operate with urgency
- Immaculate attention to detail, organizational skills, and accountability
- Experience managing and reporting on budgets
- Excellent communication skills with the ability to influence and collaborate with Sales, partners, and vendors
- Proficiency in Salesforce, HubSpot, and Canva preferred
- Negotiation skills and experience managing third-party vendors
- Ability to travel up to 30%
Responsibilities
- Plan and execute Caylent's event marketing activities including conferences, partner events, trade shows, customer roundtables, and executive dinners, managing an average of 12 to 20 events at any given time.
- Manage events autonomously from end-to-end: scoping, budgeting, vendor negotiation, onsite logistics, and post-event reporting.
- Oversee budgets with discipline, proactively communicating overages or funding requests before they occur.
- Serve as the main point of contact for Sales and Partners to ensure alignment, clear communication, and on-track execution of event deliverables.
- Negotiate with vendors and partners to secure favorable terms, services, and event experiences.
- Hold Sales accountable to event expectations and ensure teams operate within approved budgets.
- Collaborate cross-functionally with Marketing, Alliances, and Operations teams on campaign tracking, collateral, and event reporting.
- Design registration pages and event communications, and coordinate social promotion campaigns.
- Support Caylent’s gifting and campaign operations platforms.
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