Email Marketing Specialist
New
H
HuzzleECommerce Marketing
South Africa. United Kingdom. Argentina. Spain. United States. MexicoFull-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- 3+ years
- Required Skills
- Data Analysis
Requirements
- 3+ years of experience in email marketing, lifecycle marketing, retention marketing, or CRM marketing.
- Proven experience managing email and SMS marketing for eCommerce or DTC brands.
- Strong copywriting skills with the ability to write persuasive, conversion-focused marketing content.
- Deep understanding of customer lifecycle marketing and retention strategy.
- Experience building promotional calendars and campaign strategies.
- Strong analytical skills with the ability to interpret marketing data and make strategic recommendations.
- Comfortable presenting campaign performance and strategy directly to clients.
- Experience collaborating with designers, developers, and cross-functional marketing teams.
Responsibilities
- Own the retention and lifecycle marketing strategy for a portfolio of eCommerce client accounts.
- Develop and manage monthly email and SMS campaign calendars aligned with promotional, seasonal, educational, and evergreen initiatives.
- Write high-converting email and SMS campaigns tailored to each client's brand voice and performance objectives.
- Review campaign and automation performance on a weekly and monthly basis.
- Translate marketing data into actionable recommendations that improve retention and revenue.
- Prepare client reporting, performance summaries, and strategic recommendations.
- Participate in client strategy meetings, presenting campaign insights and next-step recommendations.
- Collaborate with designers, email builders, account managers, and operations teams to ensure campaigns launch accurately.
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