Marketing Operations Coordinator
New
P
Pathward, N.A. Financial Services
RemoteFull-TimeMiddle
Salary$43,000 – $70,000
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Job Details
- Experience
- Up to 2+ years
- Required Skills
- Project ManagementSalesforceMicrosoft ExcelCRMHubSpot
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Up to 2+ years of experience in marketing operations, campaign coordination, or content marketing.
- Proven experience in a B2B environment.
- Familiarity with marketing automation tools such as Marketo, HubSpot, or Pardot.
- Experience with CRM systems, specifically Salesforce.
- Strong organizational and project management skills with the ability to manage multiple campaigns simultaneously.
- Detail-oriented with strong proofreading and quality assurance skills.
- Proficiency in Excel and ability to work with data-driven metrics.
Responsibilities
- Coordinate the end-to-end execution of integrated B2B campaigns across email, social, digital ads, and events.
- Partner with content and design teams to traffic creative assets, manage versioning, and ensure brand consistency.
- Support campaign setup in marketing automation (e.g., Marketo) and CRM platforms (e.g., Salesforce).
- Manage campaign calendars, asset libraries, and content repositories for cross-team visibility.
- QA content, links, and creative assets prior to launch to ensure quality.
- Track and report on campaign performance metrics to provide optimization insights.
- Manage timelines and project deliverables using marketing project management tools like Asana or Workfront.
- Maintain data hygiene, segmentation integrity, and lead attribution accuracy in marketing databases.
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