Associate Regional Marketing Manager - APJ

New
Japan, Singapore, Malaysia, Vietnam and TaiwanFull-TimeMiddle
Salary not disclosed
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Job Details

Experience
Minimum 5 years
Required Skills
Adobe Creative SuiteSalesforceMicrosoft OfficeLead GenerationDigital MarketingHubSpot

Requirements

  • Bachelor’s degree.
  • Minimum 5 years of experience in the life sciences/biotech industry.
  • Strong communication skills with the ability to work cross-functionally.
  • Ability to manage the lifecycle of various product types from conceptualization to maturity.
  • Successful track record of working effectively across multiple functions.
  • Strong organizational skills to drive, multi-task, and prioritize projects.
  • Excellent computing skills, specifically Microsoft Office.
  • Proficiency in graphic design software such as Adobe Creative Suite.
  • Proficient in digital marketing platforms including HubSpot, analytics tools, and social media channels.
  • Ability to travel up to 20% internationally.

Responsibilities

  • Spearhead the development of an annual marketing plan and budget.
  • Collaborate with the global marketing team to ensure alignment with the latest tools, guidelines, and standards.
  • Regionalize and localize core marketing programs across APJ countries.
  • Craft, develop, and distribute marketing collaterals and campaign assets to enhance customer engagement and generate leads.
  • Implement lead and demand generation activities to broaden the customer database in APJ.
  • Lead and drive co-marketing activities with channel partners including physical, hybrid, and virtual events.
  • Analyze marketing plans to optimize and enhance marketing campaigns.
  • Source, engage, and collaborate with third-party vendors to ensure the successful execution of campaigns.
  • Drive paid media initiatives to bolster brand awareness in the region.
  • Establish and manage relationships with Key Opinion Leaders (KOLs).
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