Paid Ads Specialist
New
Available from anywhere in LATAMFull-TimeMiddle
SalaryCompetitive compensation with potential performance-based incentives or revenue-sharing models.
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Job Details
- Languages
- English
- Experience
- 2+ years
- Required Skills
- Data Analysis
Requirements
- At least 2+ years of experience in paid media buying or performance marketing, ideally in affiliate or high-volume environments.
- Proven experience managing and scaling large advertising budgets on Meta and YouTube.
- Strong analytical skills with the ability to interpret performance data and optimize campaigns accordingly.
- Comfortable working in fast-paced, experimental, and performance-oriented environments.
- Problem-solving mindset with the ability to react quickly under pressure and adapt to platform changes.
- Strong English communication skills for collaboration with international teams.
- Autonomous, self-driven, and able to manage priorities with minimal supervision.
Responsibilities
- Build, launch, and optimize paid advertising campaigns across Meta and YouTube, with potential involvement in TikTok.
- Manage and allocate significant ad budgets while continuously improving return on ad spend (ROAS).
- Collaborate with creative teams, editors, and content creators to deploy effective ad assets.
- Monitor campaign performance, identify trends, and implement data-driven optimization strategies.
- Troubleshoot issues such as ad rejections, policy violations, tracking discrepancies, and delivery problems.
- Work independently to scale winning campaigns and test new growth opportunities.
- Communicate daily updates and coordinate activities with team members via remote collaboration tools.
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