Media Buyer - Affiliate Lead Generation
New
Brazil, ESTFull-Time
SalaryPerformance-based compensation structure combining base pay and incentives tied to results
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Job Details
- Required Skills
- Data AnalysisLead GenerationA/B testing
Requirements
- Proven hands-on experience in Meta media buying specifically within affiliate lead generation environments.
- Demonstrated ability to consistently run ROI-positive campaigns and scale profitable ad spend.
- Strong understanding of performance marketing metrics, campaign structures, and scaling methodologies.
- Experience building compelling ad angles, hooks, and creative strategies that drive conversion.
- Proficiency with Meta Ads Manager and affiliate tracking platforms such as RedTrack.
- Familiarity with spy tools (e.g., Pipi Ads, Atria, SpyHero or equivalent) for competitive analysis and creative inspiration.
- Strong analytical mindset with the ability to interpret data and make fast, effective optimization decisions.
- Comfortable working in high-pressure, performance-driven environments with aggressive testing cadence.
Responsibilities
- Manage end-to-end Meta ad campaign execution across multiple affiliate lead generation verticals, ensuring consistent performance and scalability.
- Optimize campaigns daily through data analysis, bid adjustments, audience segmentation, and funnel improvements to maintain strong ROI.
- Develop, test, and iterate high-performing ad creatives, hooks, copy, scripts, and landing pages at scale.
- Launch new campaigns, ads, and landing pages on a continuous testing schedule to identify winning combinations quickly.
- Monitor key performance metrics, identify scaling opportunities, and allocate budget toward top-performing campaigns.
- Ensure accurate tracking setup, compliance, and proper attribution across affiliate and advertising systems.
- Collaborate with internal teams to share insights, refine workflows, and improve operational efficiency.
- Support the scaling of high-performing affiliate offers across multiple verticals.
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