Director, Integrated Marketing
New
Fully remote flexibility within the United StatesFull-TimeDirector
SalaryCompetitive compensation package including base salary, bonus potential, and equity opportunities
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Job Details
- Experience
- 7–10+ years
- Required Skills
- Project ManagementData AnalysisClient relationship managementGoogle Workspace
Requirements
- 7–10+ years of marketing experience, preferably in higher education, EdTech, or B2B2C environments.
- Proven track record of developing and executing successful integrated marketing and performance-driven campaigns.
- Strong experience managing client relationships and acting as a trusted strategic advisor.
- Previous experience managing teams or direct reports is highly preferred.
- Strong analytical mindset to interpret performance data and translate into actionable strategy.
- Excellent communication and presentation skills with the ability to influence executive-level stakeholders.
- Strong project management and organizational skills to manage multiple priorities.
- Experience working cross-functionally across creative, analytics, media, and operations.
- Familiarity with Wrike or similar project management platforms is a plus.
- Proficiency with Google Workspace (Docs, Slides, Sheets).
- Ability to thrive in a remote, matrixed, and rapidly evolving environment.
Responsibilities
- Serve as the primary client-facing marketing lead for a portfolio of university partners.
- Develop and execute integrated, performance-driven recruitment marketing strategies.
- Oversee multi-channel marketing campaigns, optimizing based on performance data and audience insights.
- Analyze campaign performance dashboards to generate actionable insights and refine strategies in real time.
- Prepare executive-level reports and presentations to communicate results and recommendations to stakeholders.
- Collaborate with enrollment leadership, creative, analytics, and media teams to ensure executional excellence.
- Manage and mentor internal team members while coordinating external vendors.
- Leverage AI tools and modern marketing technologies to improve campaign efficiency and scale.
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