Principal Product Manager

New
OntarioFull-TimePrincipal
Salary not disclosed
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Job Details

Experience
8+ years
Required Skills
Data AnalysisProduct ManagementA/B testing

Requirements

  • 8+ years of extensive product management experience.
  • Proven track record of growing D2C digital products.
  • Experience scaling products and teams at high-growth companies (e.g., Series A–D startups).
  • Strong ability to develop and communicate a compelling product vision.
  • Strong business acumen regarding product impact on revenue, operations, and compliance.
  • Comfortable leading through ambiguity and structuring complex problems.
  • Data-driven decision-making with fluency in OKRs, KPIs, and A/B experimentation.
  • Exceptional operational discipline, prioritization skills, and ability to manage competing needs.
  • High emotional intelligence and a collaborative leadership style.
  • Strong communication skills with the ability to tailor messages to diverse stakeholders.

Responsibilities

  • Define and evolve product strategy to meet ambitious growth, retention, and customer impact goals.
  • Set long-term product vision for the Life and Critical Illness vertical aligned with business priorities.
  • Lead the full product lifecycle including discovery, solution design, scoping, execution, and iteration.
  • Write clear, actionable product specs that connect business goals, customer needs, and technical constraints.
  • Partner with engineering, design, and operations to ensure initiatives are well-scoped and operationally ready.
  • Define success metrics and use experimentation to validate hypotheses and improve funnel conversion and LTV.
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