Senior Consumer Insights Manager

New
This is a fully remote position open to candidates (ideally) based in Germany, the UK, Portugal, the Netherlands, and SpainFull-TimeSenior
Salary not disclosed
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Job Details

Languages
English and German (C2 level, spoken and written)
Experience
More than 6 years
Required Skills
Data AnalysisMarket ResearchPowerPoint

Requirements

  • More than 6 years of experience in end-to-end market research and consulting for B2B clients
  • Strong knowledge of quantitative research methods and statistics
  • Experience designing research studies and authoring questionnaires
  • Proficiency in creating reports using PowerPoint or Google Slides
  • Expertise in generating actionable insights and communicating them via storytelling
  • Fluency in English and C2 level proficiency in German (spoken and written)
  • Experience working with survey programming tools and process optimization
  • Ability to present complex data to client-side stakeholders of varying seniority levels
  • Strategic and commercially minded approach to market research
  • Pragmatic mindset with a strong affinity for data

Responsibilities

  • Act as a sparring partner for clients in the creation, adaptation, and analysis of market research projects
  • Design studies including methodology, target group, and sample size
  • Create bespoke questionnaires for use cases such as U&A, tracking, concept testing, creative testing, MaxDiff, and Conjoint
  • Set up questionnaires and fieldwork on the Appinio platform
  • Interpret research results to provide actionable recommendations and high-quality reports
  • Present insights focusing on clear storytelling and business impact
  • Collaborate with the Sales team on project scoping for new customers
  • Integrate AI across all research steps in collaboration with the Product team
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