Channel Manager, Paid Search & Affiliate Marketing
New
United StatesFull-TimeMiddle
SalaryUSD 100000 - 110000 / year
Apply NowOpens the employer's application page
Job Details
- Experience
- 4–6 years
- Required Skills
- Data AnalysisGoogle AnalyticsLooker
Requirements
- 4–6 years of performance marketing experience.
- Demonstrated hands-on ownership of paid search (Google Ads required; Microsoft Ads preferred).
- Experience managing affiliate or aggregator partner relationships.
- Familiarity with affiliate platforms such as Impact or Commission Junction strongly preferred.
- Strong analytical fluency with tools such as Google Analytics 4.
- Experience with Looker or BI dashboards is a plus.
- Proven track record with value-based bidding (target ROAS, target CPA) and non-brand keyword expansion.
- Ability to manage multiple business units simultaneously.
- Experience in insurance, financial services, or regulated/high-CPC verticals preferred.
- Strong written and verbal communication skills.
Responsibilities
- Own paid search campaign strategy and optimization across Google Ads and Microsoft Ads.
- Manage affiliate and aggregator partnership performance, including onboarding new partners and commercial optimization of terms.
- Lead channel-level testing and optimization, including bidding experiments and landing page routing.
- Monitor daily channel KPIs and detect performance anomalies.
- Partner with the Analytics team to validate conversion tracking and data accuracy.
- Prepare monthly and quarterly performance analyses and strategic recommendations for leadership.
- Coordinate with BU leads to refresh ad copy and creative assets aligned to channel intent.
View Full Description & ApplyYou'll be redirected to the employer's site
