Content Director
New
Based in the United StatesFull-TimeDirector
Salary170,000 - 210,000 USD per year
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Job Details
- Experience
- 8+ years
- Required Skills
- Data AnalysisSEO
Requirements
- 8+ years of experience in content marketing, editorial, or copywriting roles within B2B SaaS or technology environments.
- Strong hands-on writing background with a portfolio demonstrating high-quality B2B content.
- Proven experience owning content strategy and managing editorial calendars in fast-paced organizations.
- Demonstrated leadership experience managing writers, editors, or content contributors with strong editorial standards.
- Strong understanding of SEO principles and modern search behavior, including AEO and GEO concepts.
- Practical experience using AI content tools and integrating them effectively into content workflows.
- Data-driven mindset with the ability to measure content performance and connect it to business outcomes.
- Experience collaborating with cross-functional teams including product marketing, sales, and demand generation.
- Excellent communication skills with strong editorial judgment and attention to detail.
- Strongly preferred: experience in legal tech, professional services, or executive ghostwriting, and familiarity with LinkedIn-driven B2B content strategies.
Responsibilities
- Own and define the end-to-end content strategy across blog, thought leadership, case studies, email, social, and sales enablement materials.
- Build and manage the editorial calendar aligned with product launches, campaign priorities, and demand generation objectives.
- Establish and evolve a strong editorial voice, ensuring consistency, authority, and clarity across all content formats.
- Lead and mentor a team of writers and contractors, providing clear direction, feedback, and performance standards.
- Produce, edit, and review high-quality content personally while guiding broader team output and quality control.
- Partner with product marketing, demand generation, and sales teams to create content that supports pipeline growth.
- Oversee content performance tracking, using data and insights to refine strategy and improve impact.
- Develop SEO, AEO, and GEO-informed content approaches to maximize discoverability across search and AI-driven platforms.
- Manage content workflows, distribution strategies, and repurposing efforts to maximize content value and reach.
- Leverage AI tools thoughtfully to accelerate production while maintaining editorial integrity and brand voice.
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