Creative Strategist (Performance Creative)
S
Soar With UsDigital Marketing
Remote Working | Optional Access to a Central London HQFull-TimeMiddle
Salary40,000 - 54,000 GBP per year
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Job Details
- Experience
- 2-4+ years
- Required Skills
- Data Analysis
Requirements
- 2-4+ years of experience in paid social, creative strategy, content, or performance marketing.
- Strong understanding of Meta and TikTok ad ecosystems.
- Proven ability to analyze performance data and translate it into creative decisions.
- Excellent written communication and briefing skills.
- Proactive, ownership-driven mindset.
- Strong interest in buyer psychology, storytelling, and conversion-driven content.
- Ability to manage multiple clients and priorities effectively.
- Experience in an agency environment is a plus.
Responsibilities
- Develop performance creative strategies across multiple client accounts on Meta and TikTok.
- Translate creative performance data into clear insights, recommendations, and testing opportunities.
- Lead concepting, scripting, and briefing for UGC and paid social assets.
- Write clear, high-quality creative briefs for creators and internal production teams.
- Build and manage structured creative testing roadmaps across accounts.
- Collaborate with account managers to ensure alignment between strategy, delivery, and client goals.
- Monitor trends, hooks, and platform updates to inform creative direction.
- Present creative insights and strategic recommendations in client reporting.
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