Senior SEO Manager - Citation Outreach
New
Remote USFull-TimeSenior
Salary$140,000 to $150,000 base plus bonus and equity
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Job Details
- Experience
- 7+ years
- Required Skills
- CybersecuritySEOSEMrushAhrefs
Requirements
- 7+ years of experience in SEO roles with a proven focus on offsite content, link building, and authority growth programs.
- Strong, independent writing and editing skills with a track record of producing publication-ready technical or thought leadership copy for B2B SaaS or cybersecurity crowds.
- Hands-on experience using AI tools to build automated workflows for content research, tracking, or reporting.
- Familiarity with AEO and LLM insights tracking platforms such as Profound, or an understanding of how AI engines find, rank, and cite web copy.
- Deep knowledge of fundamental SEO platforms including Google Search Console, SEMrush, Ahrefs, and Screaming Frog.
- Analytical background that lets you easily translate citation performance data into clear business narratives for cross-functional stakeholders.
- Experience in cybersecurity, SaaS markets, or working closely with the MSP and channel ecosystem.
Responsibilities
- Write and place high-impact offsite articles, guest posts, and partner content on external properties, keeping your output Outcome-Obsessed by tracking exact prompt referral traffic and prompt answer inclusion.
- Build a citation-first offsite strategy using analytics platforms to learn which external sources AI models use most, showing you Give a $h*t by turning those data insights into active outreach campaigns.
- Design and run structured content experiments across third-party properties to test what structures drive better citation visibility, documenting your findings to build shared team knowledge.
- Cultivate and protect direct relationships with the MSP community publishers, tech media, and security bloggers to build reliable channels for content placement.
- Build documented, automated workflows for your outreach pipeline to scale up successful tactics and keep execution moving fast.
- Work closely with the core SEO and content teams to verify offsite initiatives amplify our onsite engine and fill topical gaps across the cybersecurity landscape.
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