Senior Associate, Product Marketing

New

Remote-hybrid work from our awesome Boston office OR your home OR a mixture of both home and officeFull-TimeMiddle

Salary$83,000–$115,000 annually

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Job Details

1–3 years of product marketing experience with a strong portfolio.
Exceptional positioning skills with the ability to simplify complicated product updates.
Demonstrated experience writing for product launches, feature announcements, or go-to-market campaigns.
Experience conducting customer or partner interviews and translating them into story-driven content.
Comfort producing messaging frameworks, sales one-pagers, case studies, blog posts, and email copy.
Strong cross-functional collaboration skills.
Curiosity about the restaurant and food tech industry.
Experience with Confluence, Monday.com, or similar project management platforms is a plus.
Ability to travel up to 5 days per quarter for team gatherings.

Develop and execute go-to-market strategies for new features and product updates across supply-side product lines.
Write and own partner-facing messaging, including positioning frameworks, launch emails, case studies, blog posts, and sales enablement materials.
Interview restaurant partners to identify compelling narratives and develop case studies, testimonials, and co-marketing assets.
Partner with Lifecycle Marketing to contribute to email sequences, in-app messaging, and campaign copy for adoption and engagement.
Build internal and external enablement materials to help customer-facing teams communicate product value.
Collaborate cross-functionally with Product, Sales, and Insights teams to inform messaging and manage GTM campaigns.
Support the development of white papers, how-to guides, and Help Center content.
Track and report on launch performance to translate data into actionable insights.

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