Digital Marketing Manager
New
O
OceansMarketing
Sri Lanka, Split shift with some overlap with client time zones.Full-TimeMiddle
Salary not disclosed
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Job Details
- Languages
- Professional fluency in English (reading, writing, speaking).
- Experience
- At least 3 years
- Required Skills
- Google Analytics
Requirements
- At least 3 years of experience in digital marketing.
- Hands-on experience in paid advertising, content marketing, and performance optimization.
- Proficiency in Google Ads, Facebook Ads, and LinkedIn Ads.
- Proficiency in Google Analytics.
- Proficiency in marketing automation platforms such as HubSpot, Marketo, or Pardot.
- Strong project management skills to handle multiple campaigns and deadlines.
- Deep understanding of PPC, display advertising, and conversion rate optimization.
- Ability to interpret data and make data-backed decisions.
- Understanding of UX and customer journey mapping.
- Degree in Marketing, Business, or equivalent work experience.
- Professional fluency in English.
Responsibilities
- Develop and implement comprehensive digital marketing strategies aligned with business goals.
- Plan, launch, and manage PPC campaigns across Google Ads, Facebook Ads, and LinkedIn Ads.
- Develop and manage high-quality content including blogs, articles, and videos.
- Implement social media strategies to build brand awareness and engagement.
- Develop and execute email marketing campaigns for lead nurturing and retention.
- Track, analyze, and report on campaign performance using analytics tools.
- Collaborate with sales, product, and design teams to align marketing initiatives.
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