Growth Marketing Specialist
New
Remote (EST or CST); Candidate is ideally based in Chicago or in the Central Region (Illinois, Minnesota, Ohio, Missouri, Michigan, Kansas). There is location flexibility but must be in Central or Eastern Time Zone., EST or CSTFull-TimeMiddle
Salary55,000 - 66,000 USD per year
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Job Details
- Required Skills
- Project ManagementData AnalysisDigital MarketingHubSpot
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Experience supporting integrated, multi-channel marketing campaigns and events.
- Proficiency with marketing tools and platforms, including HubSpot, Outreach, Optimizely, ON24, and website content management systems.
- Strong project management and organizational skills, with the ability to manage multiple priorities and deadlines.
- Excellent written and verbal communication skills.
- High attention to detail and commitment to quality.
- Ability to work independently while also collaborating effectively across a matrixed organization.
- Familiarity with graphic design tools such as Canva or Adobe Creative Suite and a solid understanding of basic design principles.
- Strong analytical and problem-solving skills, with the ability to translate data into action.
- Strong interpersonal skills and the ability to build trust with cross-functional teams and field partners.
- Willingness to travel up to 10% to support regional priorities and in-market events.
Responsibilities
- Support execution of strategic marketing plans and regional growth initiatives in partnership with the Senior Manager of Growth Marketing and key stakeholders.
- Support digital marketing campaigns across platforms such as Optimizely CMS, HubSpot, ON24, and related tools.
- Support the planning and execution of marketing-led events, with an emphasis on growth strategy, field enablement, and leveraging events for prospecting and pipeline impact.
- Serve as the first point of contact for MQLs, ensuring they are routed to the appropriate producer and contacted in a timely manner.
- Conduct 1:1 trainings and consultations with producers, especially new producers, on sales and marketing tools, resources, and best practices.
- Explore and apply AI-driven solutions to modernize marketing workflows, unlock efficiencies, and improve how teams create, optimize, and deliver campaigns.
- Support the development of leading generation and opportunity by providing data, insights, and strategic recommendations to regional sales teams.
- Monitor, analyze, and report on campaign and initiative performance, offering actionable recommendations for improvement.
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