Demand Generation Manager
New
Argentina, Brazil, Chile, Cuba, Dominican Republic, Mexico, Nicaragua, Panama, Peru, US Time Zones (EST–PST)ContractManager
Salary2,500 - 3,000 USD per year
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Job Details
- Required Skills
- Artificial IntelligenceSalesforceGoogle AnalyticsSaaSHubSpot
Requirements
- Proven experience in B2B demand generation or growth marketing within a SaaS environment
- Strong understanding of AI-powered products and their influence on buyer behavior
- Demonstrated track record of driving measurable pipeline and revenue through multi-channel demand programs
- Hands-on experience with marketing automation platforms (e.g., HubSpot or Marketo)
- Hands-on experience with CRM platforms (e.g., Salesforce)
- Strong analytical skills with the ability to interpret performance data and build reports
- Excellent project management skills and cross-functional collaboration experience
- Prior experience working fully remote
- Fluency with remote collaboration tools (Slack, Zoom, Google Workspace, Asana, or similar)
- Experience working with US- or UK-based companies
Responsibilities
- Develop and execute integrated demand generation strategies aligned to revenue goals, ICPs, and SaaS buyer journeys
- Own end-to-end campaign planning, execution, and optimization across paid search, paid social, email, content syndication, webinars, virtual events, and select in-person events
- Translate complex SaaS and AI value propositions into high-performing, conversion-focused campaigns
- Collaborate closely with Sales and RevOps to define ICPs, manage lead lifecycle stages, and improve pipeline conversion rates
- Build and manage campaign calendars, budgets, forecasts, and quarterly pipeline targets
- Analyze performance using full-funnel metrics and deliver clear, actionable insights
- Run continuous experimentation and A/B testing across channels and AI-driven use cases
- Manage external vendors and agencies supporting paid media, content syndication, and campaign execution
- Ensure data integrity, consistent attribution, and reliable reporting across marketing and revenue systems
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