North America Field Marketing and Events Manager
R
RithumE-commerce Technology
United States - RemoteFull-TimeManager
Salary100,000 - 145,000 USD per year
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Job Details
- Experience
- 5+ years
- Required Skills
- Project ManagementSalesforceBudgetingHubSpotAsana
Requirements
- 5+ years in field/corporate events management within a technology, software or e-commerce organization.
- Previous experience in events and field marketing within the e-commerce sector.
- Demonstrated experience leading and executing industry events, similar to Shoptalk, NRF, or eTail.
- Successful ownership and management of event budgets across varying scale and complexity.
- Proven experience planning and executing events with clearly defined budgets, objectives, and measurable KPIs.
- Strong understanding of core marketing metrics and their application in measuring event success.
- Experience with event management tools and platforms, such as Asana, Marketo, Cvent, Salesforce, and HubSpot.
- Excellent project management, communication and organizational skills.
- Proven ability to collaborate effectively with senior cross-functional stakeholders.
- Bachelor's degree in marketing, business, or related field preferred.
Responsibilities
- Define and execute a North America field events plan to enhance brand visibility and achieve measurable business goals.
- Develop and execute localized marketing strategies to drive demand, generate leads, and accelerate the sales pipeline in specific regions.
- Build collaborative relationships with key internal stakeholders and external partners to create and deliver seamless, impactful events.
- Plan and execute a broad range of events, from high-touch executive dinners to mid-scale multi-city roadshows.
- Lead event execution, including budgeting, pre- and post-event marketing, logistics, vendor management, and post-event analysis.
- Track key event metrics for North America events such as attendance, leads generated, and pipeline generated.
- Track event performance metrics and KPIs, presenting actionable insights to stakeholders.
- Leverage company websites, online content, and emerging technologies to enhance client experience.
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