Paid Search Strategist
New
United StatesFull-TimeSenior
Salary90,000 - 100,000 USD per year
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Job Details
- Experience
- 5–7 years
- Required Skills
- Data AnalysisMicrosoft Excel
Requirements
- 5–7 years managing Paid Search/Shopping at scale ($200k+/mo) with end-to-end ownership.
- Platform fluency: Google Ads, Microsoft Ads, Merchant Center.
- Experience with feed management (e.g., Feedonomics).
- Familiarity with campaign management tools like SA360 or Skai.
- Comfort with scripts and automation.
- Advanced proficiency in Excel/Google Sheets, PPT, and Google Slides.
- Google Search & Shopping certifications.
- Strong experimentation and forecasting skills.
- Senior stakeholder-ready storytelling and client-facing presence.
- Experience coaching juniors or peers.
Responsibilities
- Design strategies anchored to client P&L, market dynamics, and the customer journey.
- Build trusted relationships with client stakeholders.
- Integrate search and shopping into broader growth plays.
- Apply platform capabilities, feed management, and AI features to improve efficiency.
- Use Bliss Point data to inform optimization and growth hypotheses.
- Translate complex datasets into actionable insights and propose statistically sound tests.
- Maintain high standards for data quality, tagging, and feeds.
- Educate clients and internal teams; codify learnings into playbooks.
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