Performance Creative Strategist
R
Rythm HealthConsumer Health
United StatesFull-TimeManager
Salary110,000 - 145,000 USD per year
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Job Details
- Experience
- 7+ years
- Required Skills
- Project ManagementFigmaGenerative AI
Requirements
- 7+ years in performance creative, growth marketing, or in-house performance agency roles.
- Direct-response instincts and deep pattern recognition in performance advertising.
- Exceptional copywriting and creative storytelling skills.
- Proven experience running a creative pipeline including briefing and feedback.
- Fluency with Meta Ads Manager and TikTok Ads Manager.
- Familiarity with creative tools like Figma, Motion, Atria, Frame, and Foreplay.
- AI-first curiosity and experience using generative tools for creative production.
- Strong project management skills with a focus on hitting shipping deadlines.
- Experience with creator-led content and turning raw footage into paid-ready assets.
Responsibilities
- Run weekly creative cadence end-to-end: insights, ideation, briefing, production, and launch.
- Mine customer reviews, CX tickets, and creator footage for creative hooks and angles.
- Write actionable creative briefs for the production team.
- Ship 20-30 net-new creatives per week across Meta and TikTok.
- Partner with media buyers to analyze creative performance (CTR, CPC) and optimize assets.
- Test and build AI-empowered workflows for ideation, scripting, and variant generation.
- Operationalize performance creative tools like Parker, Frame, and Foreplay.
- Manage in-house creative team and external agency resources.
- Present weekly performance learnings and strategic bets to leadership.
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