Salesforce Marketing Cloud Manager
New
R
robustaRetail CRM
Egypt. India. JordanFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- 7–10+ years
- Required Skills
- Project ManagementSQLCRMData modeling
Requirements
- Bachelor’s degree in Business, Marketing, or related field (MBA preferred).
- 7–10+ years of CRM, loyalty, or marketing automation experience.
- Expertise in Salesforce Marketing Cloud ecosystem.
- Proven experience managing teams and large-scale CRM programs.
- Advanced knowledge of SQL.
- Strong understanding of data modeling and analytics.
- Experience in retail, loyalty, or customer-centric industries.
- Strategic thinking with strong commercial acumen.
- Leadership and stakeholder management abilities.
- Strong communication and project management skills.
Responsibilities
- Lead the development and execution of revenue-driven CRM and loyalty strategies.
- Own the CRM and loyalty roadmap.
- Optimize Salesforce Marketing Cloud modules including Journey Builder, Automation Studio, Email Studio, Mobile Connect, and CDP.
- Oversee planning and execution of multi-channel campaigns (email, SMS, push, in-app).
- Develop dashboards and reporting frameworks linking CRM performance to business KPIs.
- Define and refine customer segmentation frameworks based on value, behavior, and lifecycle stage.
- Manage cross-functional collaboration and mentor CRM team members.
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