Sr. Salesforce Marketing Cloud (Techno Functional/ExactTarget)
New
R
robustaTech Consultancy
Egypt. India. JordanFull-TimeSenior
Salary not disclosed
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Job Details
- Experience
- 5+ years
- Required Skills
- SQL
Requirements
- Bachelor’s degree in Computer Science, Information Systems, Marketing, or related field.
- 5+ years of hands-on experience with Salesforce Marketing Cloud / ExactTarget.
- Strong techno-functional expertise in marketing automation platforms.
- Proficiency in Journey Builder.
- Proficiency in Automation Studio.
- Proficiency in Contact Builder.
- Proficiency in Email Studio.
- Strong proficiency in SQL.
- Strong proficiency in AMPscript.
- Experience with API integrations.
- Experience with Salesforce CRM integrations and customer data management.
- Excellent problem-solving and stakeholder communication skills.
Responsibilities
- Gather and analyze business requirements for marketing automation.
- Translate business needs into scalable Salesforce Marketing Cloud solutions.
- Lead campaign planning, customer journey design, and segmentation.
- Configure and manage SFMC modules including Email, Automation, Journey, and Contact Builder.
- Develop dynamic communications using AMPscript, SSJS, HTML/CSS, and SQL.
- Integrate SFMC with Salesforce CRM, APIs, and external databases.
- Manage subscriber data, segmentation, and ETL processes.
- Execute and monitor multi-channel marketing campaigns.
- Serve as the bridge between technical and business teams.
- Mentor junior team members and support knowledge sharing.
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