Senior Manager, Customer Marketing

New
A
AxiomProfessional services B2B
Candidates located in or near the Chicago area are preferred, though not required.Full-TimeManager
Salary not disclosed
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Job Details

Experience
7+ years
Required Skills
Project ManagementSalesforceCRMHubSpot

Requirements

  • 7+ years of experience in marketing programs, field marketing, or demand generation
  • Proven experience managing webinar or CLE programs from strategy through execution
  • Experience developing and refining presentation content with subject matter experts
  • Familiarity with webinar platforms (e.g., ON24, Cvent, Zoom, GoTo Webinar, Webex)
  • Experience with marketing automation and CRM platforms (e.g., HubSpot, Salesforce)
  • Proficiency with CMS and project management tools (e.g., Monday.com, Wrike, Asana)
  • Strong project management and organizational skills
  • Exceptional attention to detail
  • Strong written and verbal communication skills
  • Professional services, legal, consulting, or B2B services experience strongly preferred

Responsibilities

  • Own the planning and execution of the company’s webinar and CLE program from concept through post-event follow-up
  • Partner with business leaders and subject matter experts to identify timely, relevant webinar and CLE topics
  • Manage all event logistics including timelines, speaker coordination, and day-of production oversight
  • Lead post-event marketing activities including on-demand promotion and content repurposing
  • Monitor program performance, focusing on MQL generation, pipeline contribution, and engagement metrics
  • Execute continuing education accreditation requirements
  • Serve as strategic marketing partner to the Client Advisory Board and executive roundtables
  • Collaborate with sales and marketing teams to align programs with broader business objectives
  • Maintain high standards for quality assurance and brand consistency
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