Senior Product Marketing Manager
New
Remote, USFull-TimeSenior
Salary not disclosed
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Job Details
- Experience
- 7+ years of experience in B2B or B2B2C product marketing, with 4+ years of highly relevant experience within fintech, merchant services, payments technology, or financial services platforms, preferred.
- Required Skills
- Data AnalysisMarket ResearchSaaS
Requirements
- 7+ years of experience in B2B or B2B2C product marketing.
- 4+ years of experience within fintech, merchant services, payments technology, or financial services platforms preferred.
- Strong understanding of merchant services or B2B payments and financing products.
- Experience supporting early-stage or evolving product lines.
- Proficiency with product marketing, analytics, and campaign tools.
- Highly analytical with strong storytelling, positioning, and messaging skills.
- Excellent communication, collaboration, and stakeholder management abilities.
- Comfortable operating in fast-paced, high-growth environments.
Responsibilities
- Own and execute go-to-market strategies for B2B payments technology and financing products.
- Develop clear, differentiated product positioning and messaging across payments acceptance, financial workflows, and business operations.
- Partner closely with Product, Sales, Customer Success, and Creative to ensure alignment.
- Support early-stage SaaS product go-to-market strategy and execution.
- Lead cross-functional launches and adoption campaigns for payments and financing products.
- Enable Sales and Account teams with messaging frameworks, pitch decks, and competitive positioning.
- Define and track KPIs tied to adoption, activation, conversion, retention, and revenue growth.
- Conduct customer, market, and competitive research to inform product positioning and roadmap influence.
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