Global B2C CMO
New
H
HedepyMental Health
Czechia. Hungary. RomaniaContractManager
Salary not disclosed
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Job Details
- Languages
- English (C1+), CZ/SK/RO/HU (Native level)
- Experience
- 5+ years of senior B2C marketing leadership experience
- Required Skills
- SEOCRMData analytics
Requirements
- 5+ years of senior B2C marketing leadership experience
- 3+ years leading marketing in a multi-market or multi-country business
- Proven ownership of growth metrics (acquisitions, orders, revenue, CAC, ROI)
- Hands-on experience in brand building and performance marketing
- 3+ years of people leadership experience managing senior marketers or regional leads
- Strong analytics literacy and experience working with BI/data teams
- Active use of AI tools for analysis, creative iteration, reporting, or research
- Fluent English (C1+)
- Native level of CZ/SK/RO/HU
Responsibilities
- Set the global B2C marketing strategy, annual plan, and budget allocation across 9 CEE markets
- Lead and develop regional marketing leads and coordinate with Head of Performance
- Integrate brand and performance into one operating model
- Own growth metrics including acquisitions, orders, revenue contribution, CAC, and conversion quality
- Build the operating cadence, priorities, reporting, and decision rituals
- Partner cross-functionally with product, BI, finance, and country leadership
- Execute on critical launches and market priorities
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