Growth Marketing Manager
New
F
FleetioTransportation SaaS
Remote - USAFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- 5+ years
- Required Skills
- SEOLead GenerationData analytics
Requirements
- 5+ years of hands-on experience in B2B SaaS growth marketing, demand generation, or performance marketing.
- Deep expertise managing paid search and paid social campaigns at scale.
- Strong understanding of SEO strategy, organic growth, and search intent optimization.
- Proven experience managing and holding external agencies accountable.
- Ability to balance strategic oversight with hands-on channel knowledge.
- Strong analytical mindset with experience using data to drive optimization and investment decisions.
- Familiarity with marketing automation, attribution, lead scoring, and lead routing concepts.
- Experience leveraging AI tools, automation, or agent-based workflows within growth or paid media programs.
Responsibilities
- Own and scale paid acquisition programs across platforms like Google Ads, LinkedIn, Meta, and YouTube.
- Manage and optimize six-figure monthly media investments focusing on forecasting and scalability.
- Partner with external paid media and SEO agencies to guide strategy and ensure performance goals are met.
- Execute SEO initiatives including technical optimization, content strategy, and search intent analysis.
- Lead integrated campaigns by coordinating with cross-functional teams including Product Marketing and Content.
- Analyze and report on campaign performance, CAC, conversion rates, and pipeline impact.
- Collaborate with creative teams to develop high-performing ad creative and landing page experiences.
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