Creative Marketing Manager/Producer

New
T
ToogezaMobile apps
Location: Europe. Secondary Locations: Ukraine, PolandFull-TimeMiddle
Salary not disclosed
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Job Details

Languages
English (B2 or higher)
Experience
1+ years
Required Skills
Data Analysis

Requirements

  • 1+ years in a similar role
  • Solid understanding of app performance metrics
  • Strong knowledge of how ad networks work
  • Experience working with UGC creatives - from ideation to scripting and execution
  • Ability to analyze performance data and propose data-driven hypotheses
  • Experience in writing compelling ad copy
  • Passion for social media trends
  • Strong communication skills
  • English level: B2 or higher

Responsibilities

  • Develop ad concepts for performance marketing campaigns (Meta, TikTok)
  • Create ad briefs for the design team including motion and graphic designers
  • Work on scripts and ideas for UGC creatives
  • Conduct competitor ad analysis
  • Gather insights about existing users and identify opportunities to reach new audiences
  • Analyze test results and propose ideas for further creative scaling
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