Senior Media Planning and Brand Campaign Manager
New
F
FrontB2B SaaS
Front is only able to hire in Arizona, California, Colorado, Connecticut, Florida, Illinois, Iowa, Maryland, Michigan, Missouri, Massachusetts, Nevada, New Jersey, New York, North Carolina, Oregon, Texas, WashingtonContractSenior
Salary not disclosed
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Job Details
- Experience
- 5+ years
- Required Skills
- Market ResearchBudget management
Requirements
- 5+ years of media planning or buying experience, ideally for a B2B and/or SaaS brand (agency or in-house)
- Experience planning and buying sponsorships in channels like newsletters, podcasts, industry events, or communities
- Highly organized, with strong judgment about where to focus time across competing priorities
- An informed POV on what's measurable, what isn't, and how to make the case for brand investment in a new channel
- Excellent written communication
Responsibilities
- Own media budget allocation and pacing across all channels
- Translate data and insights into optimization opportunities
- Conduct research and competitive analysis to identify untapped channels and opportunities to reach Front’s propsects
- Build and present media plans, including channel rationale, reach/frequency projections, and expected business outcomes
- Manage relationships with media vendors, negotiate rates, and evaluate new inventory opportunities
- Roll up your sleeves on execution: sourcing and vetting sponsorship opportunities, reaching out to partners directly, managing logistics end to end
- Partner with our creative and performance marketing agencies to ensure campaigns are briefed, built, and optimized correctly
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