Digital Marketing Paid Search (PPC) Strategist
New
United StatesFull-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- 3 years of Paid Media (search and social) experience at a digital marketing agency
- Required Skills
- Data AnalysisDigital Marketing
Requirements
- Bachelors Degree
- 3 years of Paid Media (search and social) experience at a digital marketing agency
Responsibilities
- Lead, maintain, and continuously optimize client accounts
- Create decks to report on campaign performance
- Effectively present to clients regarding strategy and optimizations
- Provide internal and external reporting on project status and goal attainment
- Identify additional growth opportunities in other marketing channels
- Develop, implement, and manage paid search, paid social, and display marketing strategies
- Extract insight from campaign data to improve overall campaign performance
- Manage and adjust campaign budget allocation
- Develop search marketing creative, including keyword generation and ad copy creation
- Research and advise clients on latest trends in online search marketing
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