Senior Paid Search Specialist
New
Z
Zeta GlobalMarketing Technology
Remote - United StatesFull-TimeSenior
Salary70,000 - 90,000 USD per year
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Job Details
- Experience
- 3+ years
- Required Skills
- Data AnalysisGoogle Analytics
Requirements
- 3+ years of relevant paid search experience
- Hands-on experience in managing monthly campaign budgets of $100k+
- Meticulous attention to detail
- Experience with Google Ads
- Experience with Google Ads Editor
- Experience with Google Shopping, Demand Gen, and Performance Max (preferred)
- Experience with Microsoft Ads, SA360, and Google Analytics (preferred)
Responsibilities
- Partner with Search team members on paid search strategy and performance discussions.
- Proactively identify areas for optimization and innovation across accounts.
- Oversee end-to-end execution of paid search campaigns, including account setup, budget pacing, optimization, and reporting.
- Actively manage campaigns using Google Ads, Google Ads Editor, Microsoft Ads, and SA360.
- Monitor performance across search platforms and provide proactive optimizations.
- Translate insights into actionable next steps that drive measurable client impact.
- Collaborate with internal teams to ensure campaign execution aligns with client objectives.
- Manage day to day tasks and responsibilities utilizing the team’s project management platform.
- Deliver clear, data-driven performance reports and insights to clients.
- Recommend testing strategies, budget allocation shifts, and bid strategy adjustments.
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