Senior Social Media Manager
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NicheEducation Technology
We are currently hiring in states where we currently have employees: AZ, CO, CT, DE, FL, GA, IL, IN, KY, LA, ME, MD, MA, MI, MO, NE, NV, NH, NJ, NY, NC, OH, OK, OR, PA, SC, TN, TX, VA, WA, DC, WV.Full-TimeManager
Salary81,440 - 101,800 USD per year
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Job Details
- Experience
- 7–9 years
- Required Skills
- Data analytics
Requirements
- 7–9 years of hands-on social media experience, ideally in-house.
- Full-cycle experience owning content calendars, creator relationships, and platform strategy.
- Proven ability to make complex categories feel human, relatable, and worth following.
- Strong analytical instincts for reading performance data and identifying actionable insights.
- Sharp copywriting skills and editorial judgment.
- Comfortable producing content yourself, directing others, and being on camera.
- Clear communicator capable of explaining strategy to stakeholders.
- Experience representing a brand at industry events and willingness to travel 2–3 times per year.
Responsibilities
- Own Niche's organic social strategy across B2C and B2B channels, developing and implementing platform-specific approaches.
- Partner with the Head of Content to align social with broader content, brand, and business goals.
- Define and lead ambassador, influencer, and community strategies.
- Monitor emerging channels, audience behaviors, new platform features, and algorithm changes.
- Lead content ideation and production, working individually as well as with internal teams and external creators.
- Drive the biweekly content planning cycle across Lifecycle, B2B, and Comms/Content teams.
- Develop SOPs for content creation, publishing, testing, and community engagement.
- Run structured test-and-learn pilots and own performance tracking for organic social.
- Experiment with new formats and AI tools to increase speed, quality, and impact.
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