Field Marketing Manager

New
B
Blackthorn.ioSaaS Event Tech
North America / Remote (United States)Full-TimeManager
Salary not disclosed
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Job Details

Experience
2–4 years
Required Skills
Project ManagementSalesforceSaaSBudget management

Requirements

  • 2–4 years of B2B field, event, or integrated marketing experience.
  • SaaS or tech industry background.
  • Proven ability to plan/execute live and virtual events end-to-end.
  • Experience collaborating with sales and demand gen teams.
  • Experience owning and tracking event budgets.
  • Working knowledge of Salesforce (campaigns, lists, reporting).
  • Ability to travel 15–25% of the time.

Responsibilities

  • Build and manage event calendar (third-party, hosted, partner, internal).
  • Lead end-to-end logistics (venue, vendor, booth, signage, swag, AV).
  • Define and uphold consistent brand presence at all events.
  • Partner with Demand Gen, Content, and Sales on event promotion and follow-up.
  • Produce webinars and virtual events.
  • Manage event data and attribution in Salesforce.
  • Own the field marketing budget and track spend against ROI goals.
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