Growth Marketing Associate
C
Cowboy ColostrumWellness/DTC
United StatesFull-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- 1-3 years
- Required Skills
- ShopifyA/B testing
Requirements
- 1-3 years of paid social experience.
- Experience at a DTC brand or performance agency.
- Strong creative instincts.
- Ability to write crisp creative briefs.
- Proficiency in Meta Ads, Google Ads, and TikTok Ads.
- Proficiency in Shopify.
- Analytical skills to pull data and build performance narratives.
- Attention to detail and operational rigor.
- Ability to work in a growth-stage environment.
Responsibilities
- Manage and optimize paid social campaigns across Meta, Google, and TikTok.
- Own creative briefing and provide feedback to creative teams and UGC creators.
- Analyze creative performance to identify hooks and messaging angles.
- Run structured A/B tests on creatives, audiences, landing pages, and offers.
- Partner with the influencer team to adapt organic content for paid.
- Build and maintain performance dashboards.
- Monitor competitors and emerging ad formats.
- Support execution of seasonal campaigns and product launches.
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