Paid Search Manager
New
T
Townsquare IgniteDigital Advertising
This is a remote roleFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- 1-2 years
- Required Skills
- Data AnalysisMicrosoft ExcelPowerPoint
Requirements
- 1-2 years hands-on experience buying media through Google and Bing
- Bachelor’s degree in Finance, Economics, Mathematics, Statistics, Advertising or Marketing
- Proficiency in Excel, PowerPoint, and Word
- Strong math and analytical skills
- Excellent interpersonal and communication skills
- Ability to work effectively in a team and independently
- Strong organizational skills and detail-oriented
- Understanding of digital advertising landscape
- Experience managing home services Search and LSA accounts (preferred)
Responsibilities
- Plan, execute, and optimize SEM campaigns to drive engagement and conversion
- Build keyword lists and analyze search volume
- In-platform setup of paid search campaigns
- Text creative copywriting for paid search
- Daily management of performance, bid recommendations, and budgets
- Track ROI and ad spend across accounts monthly
- Analyze daily and monthly campaign reports to generate performance insights
- Troubleshoot technical and performance issues
- Maintain account records including IOs, Asana tickets, and correspondence
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