Program Manager, Paid Social
New
C
Compound Growth MarketingMarketing Consultancy
Boston, Massachusetts, United StatesFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- 5+ years
- Required Skills
- Data AnalysisMicrosoft ExcelPowerPointA/B testing
Requirements
- Bachelor’s degree required
- 5+ years of paid social experience
- In-depth experience managing campaigns within LinkedIn, Meta, Reddit, TikTok, Snapchat, Twitter/X, Pinterest
- Experience analyzing paid campaign results and developing insights/recommendations/optimizations
- Experience managing budgets against a defined target goal on CPL, CAC, ROAS
- Experience providing creative direction on social channels
- Experience with social media A/B testing
- Advanced computer skills, proven proficiency in Excel, PowerPoint and Google Docs
Responsibilities
- Lead the strategy and execution of paid social campaigns across multiple clients
- Monitor campaign performance, including owning budget pacing
- Build and establish client relationships by acting as the lead day-to-day contact
- Run client meetings, statuses, and presentations
- Proactively identify areas of opportunity to improve efficiency
- Present data-driven recommendations that improve current marketing and business practices
- Use statistical analysis to draw conclusions about marketing campaign performance
- Maintain and update paid social campaigns and overall marketing reporting
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