Copywriter
United StatesContractMiddle
Salary not disclosed
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Job Details
- Experience
- 3–6 years
- Required Skills
- A/B testing
Requirements
- 3–6 years of experience in conversion copywriting, direct-response marketing, CRO, or growth marketing.
- Proven portfolio showcasing test-oriented copy with strategic rationale.
- Strong understanding of conversion psychology, messaging frameworks, and hypothesis-driven development.
- Experience writing across web, paid media, email, SMS, and funnel-based channels.
- Prior experience in agency or multi-client environments.
- Familiarity with A/B testing principles and performance analysis methodologies.
- Demonstrated experience creating AI-powered writing workflows (e.g., custom GPTs, Claude Projects).
- Ability to quickly replicate distinct brand voices.
- Excellent communication and collaboration skills.
- Strong self-management skills for independent remote work.
Responsibilities
- Write high-performing conversion copy for A/B tests, including headlines, CTAs, and value propositions.
- Develop persuasive landing page content from briefs and wireframes.
- Create email and SMS lifecycle campaign copy.
- Produce paid media copy for platforms like Meta, Google, and LinkedIn.
- Analyze underperforming messaging and propose data-backed improvements.
- Adapt to multiple client brand voices across B2B, B2C, and nonprofit sectors.
- Partner with strategists and analysts to support experimentation roadmaps.
- Build, train, and maintain brand-specific AI writing agents.
- Manage multiple projects simultaneously with proactive communication.
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