Sr. Product Marketing Manager
New
N
NovoEd, Inc.SaaS / EdTech
Remote USAFull-TimeSenior
Salary not disclosed
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Job Details
- Experience
- 7+ years
- Required Skills
- Data AnalysisSaaS
Requirements
- Bachelor’s degree
- 7+ years of professional non-internship marketing experience
- Experience marketing solution-oriented SaaS businesses into large enterprises
- Comprehensive B2B marketing skill set
- Experience using data and metrics to drive improvements
- Experience driving direction and alignment with cross-functional teams
- Experience building messaging and positioning for new product categories
Responsibilities
- Develop a deep understanding of NovoEd’s capabilities for new and existing products.
- Lead go-to-market efforts for new and existing products.
- Identify dynamic market trends, the competitive landscape, and changing customer needs.
- Define user and buyer personas, segments, and research competing offerings.
- Craft compelling enterprise messaging and positioning.
- Collaborate with product, sales, and marketing teams to build demos and sales enablement materials.
- Partner with product managers and developers to bring new features to market.
- Lead cross-functional operational readiness teams.
- Define and analyze the competitive landscape.
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