Senior Product Marketing Manager
New
We’re a remote-first team, meaning by default that employees work from home or on a hybrid-flexible basis in our hub locations (Toronto, Austin, Barcelona). You’re empowered to choose a work setup that works best for you and your team. With flexible hours depending on your time zone, you’ll be able to have a schedule that fits your working style and the requirements of your role. Shaping the company’s go-to-market engine globally, with a heavy focus on North America, some collaboration across time zones around 1-3 times a week.Full-TimeSenior
Salary170,000 - 200,000 USD per year
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Job Details
- Experience
- 8+ years of experience in product marketing
- Required Skills
- SaaS
Requirements
- 8+ years of experience in product marketing, ideally within SaaS or eCommerce.
- Proven success in both PLG and sales-led GTM models.
- A builder and doer: you move quickly from strategy to execution, roll up your sleeves, and get things done without waiting for perfect conditions.
- Exceptional storytelling and communication skills; you can translate complex product value into compelling, customer-ready narratives.
- Proven ability turning messaging, positioning, personas, and competitive insights into effective enablement tools that increased win rates and reduced churn.
- A strategic thinker with the ability to synthesize customer and market data into actionable direction.
- Collaborative by nature, with a track record of influencing cross-functional teams.
- Proven success leveraging AI tools and insights to enhance go-to-market execution and deliver sharper outcomes.
Responsibilities
- Lead GTM strategy, ensuring our messaging resonates with regional markets and drives business growth.
- Own the story: craft solution-based narratives that make complex product value simple, clear, and compelling.
- Define personas & frameworks that ground our strategy in real customer insights.
- Assess market opportunities and use data and research insights to sharpen positioning and influence product roadmaps.
- Partner with Sales & Enablement to ensure messaging flows into training, collateral, and customer conversations.
- Build competitive intelligence that arms teams with clear differentiation against top players.
- Collaborate cross-functionally with Product, Sales, Customer Success, and Marketing to align strategy and execution.
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