Meta & Google Ads Specialist
New
T
There is TalentDigital Marketing
LATAM-based, West Coast Time Hours (Pacific Time)Full-TimeSenior
Salary not disclosed
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Job Details
- Experience
- 5+ years
- Required Skills
- Data AnalysisGoogle AnalyticsA/B testing
Requirements
- 5+ years of hands-on experience managing PPC campaigns.
- Documented results in ROAS and CPA improvements.
- Mastery of Meta Ads Manager.
- Mastery of Google Ads.
- Mastery of Google Analytics.
- Strong ability to translate complex data into actionable strategies.
- Proactive mindset with a commitment to continuous testing.
- Experience in financial services, lead generation, or eCommerce is highly valued.
Responsibilities
- Plan, launch, and manage full-funnel paid campaigns across Meta and Google Ads.
- Analyze campaign performance based on KPIs such as CPA, ROAS, CTR, and conversion rates.
- Conduct rigorous testing on creatives, audiences, and landing pages.
- Track and report on campaign performance using Google Analytics, Meta Ads Manager, and reporting dashboards.
- Work with creative and marketing teams to develop high-performing ad assets.
- Stay updated on platform changes, trends, and best practices.
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