Member Marketing Manager
New
P
Private Health ManagementHealthcare
Remote (U.S.)
This is a remote role requiring that you live in and physically perform all work in the United States.Full-TimeManager
Salary90,000 - 120,000 USD per year
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Job Details
- Experience
- 5+ years of experience with 3+ years of experience in a B2B2C environment
- Required Skills
- Cross-functional collaboration
Requirements
- 5+ years of experience with 3+ years of experience in a B2B2C environment
- Strong sense of urgency and ownership, with a track record of delivering work quickly and effectively
- Ability to manage multiple projects and competing priorities while staying organized
- Experience balancing scalable marketing initiatives with high touch, custom requests
- Excellent communication skills and ability to manage stakeholder expectations
- Proactive, self-starter mindset with high engagement and follow through
- Familiarity with AI and desire to utilize AI tools for efficiency
- Experience in healthcare benefits, digital health, or employee engagement marketing (Nice to Have)
- Familiarity with Outreach.io or similar email sequencing tools (Nice to Have)
- Experience working with cross functional teams including clinical or account management partners (Nice to Have)
Responsibilities
- Drive consistent achievement or exceedance of monthly new case enrollment targets through improved engagement strategies
- Strengthen collaboration and trust between Marketing, Account Management, and Clinical teams
- Improve client satisfaction by supporting seamless onboarding and ongoing engagement experiences
- Increase inbound member engagement through campaigns and testing initiatives
- Develop and execute engagement strategies in partnership with RNs and Account Management
- Support and optimize email sequencing and outreach efforts to drive member activation
- Manage a mix of broader marketing initiatives and ad hoc client specific requests
- Develop marketing materials with quick turnaround times while maintaining quality and consistency
- Partner closely with Account Management and Clinical teams to align on priorities and execution
- Own and prioritize a roadmap of tests and new ideas to improve engagement and performance
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