Marketing Manager - AMER
New
This role is eligible for full-time remote work in one of our entities: CA, CO, ID, IL, FL, GA, MA, MI, MN, MO, NJ, NV, NY, OR, PA, TX, UT, and WA.Full-TimeManager
Salary97,000 - 133,000 USD per year OTE
Apply NowOpens the employer's application page
Job Details
- Experience
- 5+ years
- Required Skills
- Data AnalysisSalesforceJiraCross-functional collaborationCRMWordPressSaaSHubSpotAsana
Requirements
- 5+ years of B2B marketing experience with a focus on events, content, and campaign execution, ideally in adtech, mobile, or high-tech SaaS.
- Proven event management expertise across the full lifecycle: strategy, logistics, vendor management, on-site execution, and post-event analysis. Experience owning both large-scale conference sponsorships and smaller owned events across multiple markets.
- Holistic marketing acumen with a strong understanding of how events, content, digital, and partner channels work together to achieve business objectives.
- Data-driven mindset with experience tracking and analyzing marketing KPIs (pipeline contribution, engaged accounts, opportunity influence) and qualitative feedback. Comfortable building or pulling reports in CRM and marketing tools.
- Technical proficiency and ability to be self-sufficient with tools like Salesforce, HubSpot, Splash (or similar event platforms), WordPress, and project management tools such as Asana or Jira.
- Partner marketing experience with a track record of building productive co-marketing relationships and programs.
- AI fluency and a demonstrated habit of using AI tools (e.g., LLMs, automation, analytics) to improve marketing workflows, content production, or campaign performance.
- Creative, competitive instincts with the ability to help Liftoff stand out.
- Excellent communication and collaboration skills with experience working cross-functionally alongside revenue, design, and product teams.
- Willingness to travel for events and team gatherings.
Responsibilities
- Own the end-to-end strategy, planning, and execution of Liftoff's AMER event program, including industry conferences, sponsorships, and owned customer events such as summits, executive dinners, and roundtables.
- Tailor event and campaign approaches for different audiences, verticals, and regional contexts, applying lessons learned to continuously refine the playbook.
- Develop and execute multi-channel marketing campaigns that integrate events, email, content, webinars, and digital tactics to drive engagement with prospects, customers, and partners.
- Collaborate with the content and communications team to produce high-quality thought leadership, blog posts, case studies, and event-related content that positions Liftoff as an industry leader.
- Work cross-functionally with Revenue, Product Marketing, Brand, and regional marketing teams (EMEA, APAC) to align programs with sales priorities and business objectives.
- Act as a strategic partner to the Revenue team, maintaining tight alignment with sales priorities, pipeline goals, and account focus to ensure marketing programs directly support key company initiatives.
- Build and manage partner co-marketing programs and relationships that create mutual value and extend Liftoff's reach.
- Track and analyze marketing KPIs, including generated and influenced revenue, engaged accounts, opportunity creation, and qualitative feedback from revenue teams, to measure impact and inform planning.
- Manage event and campaign budgets, vendor relationships, and timelines with strong project management rigor.
- Apply AI tools and workflows across your day-to-day work to increase efficiency, improve content quality, and surface insights from campaign data.
- Stay informed about competitors, industry trends, and emerging marketing tactics to ensure Liftoff's programs stand out in a crowded market.
View Full Description & ApplyYou'll be redirected to the employer's site
