Director of Brand Partnerships
B
BenzingaFinancial media
Remote (U.S.)Full-TimeDirector
Salary not disclosed
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Job Details
- Experience
- 5+ years of experience in: Media sales, Digital advertising, Branded content or sponsorship sales, Financial services or fintech marketing/sales
- Required Skills
- Negotiation
Requirements
- 5+ years of experience in media sales
- 5+ years of experience in digital advertising
- 5+ years of experience in branded content or sponsorship sales
- 5+ years of experience in financial services or fintech marketing/sales
- Proven track record of closing deals and hitting quota
- Experience selling content-driven or brand-led marketing solutions
- Strong ability to engage senior marketing stakeholders
- Excellent communication, presentation, and negotiation skills
- Experience managing full sales cycle from prospecting to close
- Experience selling sponsored content, video, or integrated media campaigns
- Familiarity with how brands allocate brand vs. performance budgets
- Existing relationships with financial services marketing teams
- Existing relationships with Fintech companies
- Existing relationships with Agencies and media buyers
- Experience closing six-figure+ partnerships
Responsibilities
- Own and deliver against a significant annual revenue quota focused on brand and content-driven revenue
- Source, develop, and close integrated marketing partnerships end-to-end
- Package and sell solutions including: Sponsored content articles, Sponsored video and executive interviews, Brand storytelling campaigns, Newsletter and homepage integrations, Creative sponsorships and brand activations
- Negotiate pricing, packaging, and long-term partnership agreements
- Close mid-market to enterprise-level brand deals, including six-figure campaigns
- Build and grow relationships with Marketing leaders (CMOs, VPs of Marketing, Brand Directors), Growth and acquisition teams, Agencies and media buyers
- Target key financial verticals including: Fintech and investing apps, Brokerages and trading platforms, ETF issuers and asset managers, Crypto and emerging financial platforms, Consumer finance brands
- Position Benzinga as a trusted media partner for brand storytelling and investor education
- Drive repeat business through always-on content programs and recurring campaigns
- Build and maintain a strong pipeline of brand marketing opportunities
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