Growth Marketing Manager
New
PA, NJ, NY, DE, FL, SC, COFull-TimeManager
Salary75000 - 85000 USD per year
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Job Details
- Experience
- 4+ years
- Required Skills
- Artificial IntelligenceGoogle AnalyticsSEOWordPressCanvaCRM
Requirements
- 4+ years of hands-on digital marketing experience
- Experience leveraging AI tools responsibly to improve marketing efficiency and output quality
- Experience crafting a full marketing plan and executing on that plan
- Strong working knowledge of SEO strategy and implementation
- Experience managing and optimizing paid advertising campaigns
- Email marketing and marketing automation experience
- Experience with WordPress
- Strong writing skills across blogs, landing pages, and marketing materials
- Basic design skills, using Canva, Adobe, or similar
- Familiarity with Google Analytics, Search Console, and reporting tools
- Experience with CRM or lead management software
- Ability to independently manage projects and prioritize effectively
Responsibilities
- Develop and execute an inbound marketing strategy focused on qualified lead growth
- Manage and expand SEO efforts for the Results Repeat website
- Manage and optimize paid media budgets to achieve target CPL and pipeline goals
- Build and improve landing pages and conversion paths
- Identify opportunities to increase website conversion rates
- Write blogs, case studies, service pages, and marketing materials
- Ensure consistent brand voice and positioning across channels
- Develop and manage a social media content strategy, calendar, create and schedule posts
- Support thought leadership via social media, email, and blogging
- Create branded marketing materials as needed, with support from our internal team
- Build and manage email campaigns and nurture sequences
- Segment and track prospects, and conduct outreach using lead generation software
- Optimize email performance and engagement metrics
- Set up automations to make our work more efficient, as needed
- Manage updates and content in WordPress
- Support and oversee a website refresh initiative
- Execute on-page and technical SEO, with support from our internal team
- Track and report on KPIs including traffic, conversions, cost per lead, and lead quality
- Deliver clear monthly reporting and performance insights
- Test and optimize campaigns based on data
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